Ski lifts. . .
Without cables
Ski lifts. . .
Without cables
Ski lifts. . .
Without cables
The mission
Safe, efficient and affordable transport for all ski areas.
The product
The AST Pod
The AST Pod
The AST Pod
Our top of the line, 4 or 6 seater vehicle.
The AST stands for Armana Skier Transport and the Pod for the luxuriously safe experience when riding it.
Enclosed cabins block wind and cold, while ergonomic seats, cabin heating and intelligent suspension keeps the ride smooth and enjoyable.
Our top of the line, 4 or 6 seater vehicle.
The AST stands for Armana Skier Transport and the Pod for the luxuriously safe experience when riding it.
Enclosed cabins block wind and cold, while ergonomic seats, cabin heating and intelligent suspension keeps the ride smooth and enjoyable.
Our top of the line, 4 or 6 seater vehicle.
The AST stands for Armana Skier Transport and the Pod for the luxuriously safe experience when riding it.
Enclosed cabins block wind and cold, while ergonomic seats, cabin heating and intelligent suspension keeps the ride smooth and enjoyable.
Buy… Or lease
Buy… Or lease
Take the hourly capacity, transit length and vertical rise of a classical ski lift and you'll find that a fleet of ASTs retails at least 40% less.
If you don't want to spend cash up front, Armana is the first to introduce operational and financial leases to the ski lift industry.
Take the hourly capacity, transit length and vertical rise of a classical ski lift and you'll find that a fleet of ASTs retails at least 40% less.
If you don't want to spend cash up front, Armana is the first to introduce operational and financial leases to the ski lift industry.
Buy… Or lease
Take the hourly capacity, transit length and vertical rise of a classical ski lift and you'll find that a fleet of ASTs retails at least 40% less.
If you don't want to spend cash up front, Armana is the first to introduce operational and financial leases to the ski lift industry.
No more wind closures
No more wind closures
No more wind closures
Armana's ASTs are a surface lift solution.
Our vehicles weigh between 1.2 and 2.5 tonnes and are optimised to handle extreme conditions.
When it comes to wind closures, your guests will stop skiing before ASTs stop driving.
Armana's ASTs are a surface lift solution.
Our vehicles weigh between 1.2 and 2.5 tonnes and are optimised to handle extreme conditions.
When it comes to wind closures, your guests will stop skiing before ASTs stop driving.
Armana's ASTs are a surface lift solution.
Our vehicles weigh between 1.2 and 2.5 tonnes and are optimised to handle extreme conditions.
When it comes to wind closures, your guests will stop skiing before ASTs stop driving.
Re-deploy at will
Re-deploy at will
Re-deploy at will
Our routes need to be pre-defined, groomed and fenced with slope safety nets. Changing routes can be done over night.
This allows you to open up a new area of the week or extend the reach of your ski-in/ski-out real estate. our vehicles can even act as backups for broken down lifts.
The benefits as far reaching as they are diverse.
Our routes need to be pre-defined, groomed and fenced with slope safety nets. Changing routes can be done over night.
This allows you to open up a new area of the week or extend the reach of your ski-in/ski-out real estate. our vehicles can even act as backups for broken down lifts.
The benefits as far reaching as they are diverse.
Our routes need to be pre-defined, groomed and fenced with slope safety nets. Changing routes can be done over night.
This allows you to open up a new area of the week or extend the reach of your ski-in/ski-out real estate. our vehicles can even act as backups for broken down lifts.
The benefits as far reaching as they are diverse.
Kill the queues
Kill the queues
Kill the queues
Ski lifts provide continuous supply for variable demand.
ASTs adapt to skier demand.
This variability leads to significant efficiency gains such as queue reductions by 80% or more, never running empty and vehicle to vehicle independent operations.
Ski lifts provide continuous supply for variable demand.
ASTs adapt to skier demand.
This variability leads to significant efficiency gains such as queue reductions by 80% or more, never running empty and vehicle to vehicle independent operations.
Ski lifts provide continuous supply for variable demand.
ASTs adapt to skier demand.
This variability leads to significant efficiency gains such as queue reductions by 80% or more, never running empty and vehicle to vehicle independent operations.
Unparalleled speed
Unparalleled speed
Unparalleled speed
Unlike traditional ski lifts, ASTs vary speed based on terrain and guest experience.
During operations the speed will ranges from 20kph (5.56m/second) to 40kph (11.11m/ second), dictated by safety and guest experience. Transit times tend to be 25%+ faster, depending on the length and pitch of the route.
Unlike traditional ski lifts, ASTs vary speed based on terrain and guest experience.
During operations the speed will ranges from 20kph (5.56m/second) to 40kph (11.11m/ second), dictated by safety and guest experience. Transit times tend to be 25%+ faster, depending on the length and pitch of the route.
Unlike traditional ski lifts, ASTs vary speed based on terrain and guest experience.
During operations the speed will ranges from 20kph (5.56m/second) to 40kph (11.11m/ second), dictated by safety and guest experience. Transit times tend to be 25%+ faster, depending on the length and pitch of the route.
Safety first
Safety first
Safety first
Our vehicles utilise level 4 autonomy on fenced and groomed tracks, under continuous remote oversight. Additionally, each vehicle is equipped with quick-stop, dedicated and redundant safety sensors.
Armana provides in-depth training and on-site support to ensure the safety of your guests at all time.
Our vehicles utilise level 4 autonomy on fenced and groomed tracks, under continuous remote oversight. Additionally, each vehicle is equipped with quick-stop, dedicated and redundant safety sensors.
Armana provides in-depth training and on-site support to ensure the safety of your guests at all time.
Our vehicles utilise level 4 autonomy on fenced and groomed tracks, under continuous remote oversight. Additionally, each vehicle is equipped with quick-stop, dedicated and redundant safety sensors.
Armana provides in-depth training and on-site support to ensure the safety of your guests at all time.
Scale with your guests
Scale with your guests
Scale with your guests
In order to replace a fixed grip quad, carrying 1800 people per hour over a 1000 meter transit and 300 meter vertical rise, you'll need roughly 26 six seater AST Pods.
Need less? Scale down or re-deploy inactive ASTs elsewhere.
Need more? Scale up.
In order to replace a fixed grip quad, carrying 1800 people per hour over a 1000 meter transit and 300 meter vertical rise, you'll need roughly 26 six seater AST Pods.
Need less? Scale down or re-deploy inactive ASTs elsewhere.
Need more? Scale up.
In order to replace a fixed grip quad, carrying 1800 people per hour over a 1000 meter transit and 300 meter vertical rise, you'll need roughly 26 six seater AST Pods.
Need less? Scale down or re-deploy inactive ASTs elsewhere.
Need more? Scale up.
Environmental impact
Environmental impact
Environmental impact
Land disruption when deploying an Armana fleet is very low and energy is never wasted on empty runs. Beyond that, the installation emissions are near zero.
The expected environmental footprint reduction when deploying an Armana fleet instead of building a traditional ski lift is 50% or more.
Land disruption when deploying an Armana fleet is very low and energy is never wasted on empty runs. Beyond that, the installation emissions are near zero.
The expected environmental footprint reduction when deploying an Armana fleet instead of building a traditional ski lift is 50% or more.
Land disruption when deploying an Armana fleet is very low and energy is never wasted on empty runs. Beyond that, the installation emissions are near zero.
The expected environmental footprint reduction when deploying an Armana fleet instead of building a traditional ski lift is 50% or more.
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About Armana
About
Armana's initial idea came to Dennis whilst he was stuck in a chairlift in 2012. Back then Armana wasn't possible. Today it is.
The founding team
Dennis Hettema
CEO & CTO
30 years technical and commercial leadership veteran. Successfully scaled and lead numerous large distributed teams. Avid skier. Focus: overall leadership, sales & tech
Naomi Hettema
Chief Operations
30 years operations veteran. 3x RCI largest cruise ship in the world operations leader. Various operational leadership roles in tourism industry. Focus: overall operations
Joel Baynes
Chief Special Ops
22 years operational veteran. Numerous strategy roles across tech led startups and scale-ups. Focus: compliance, insurance, legal and special ops
The founding team
Dennis Hettema
CEO & CTO
30 years technical and commercial leadership veteran. Successfully scaled and lead numerous large distributed teams. Avid skier. Focus: overall leadership, sales & tech
Naomi Hettema
Chief Operations
30 years operations veteran. 3x RCI largest cruise ship in the world operations leader. Various operational leadership roles in tourism industry. Focus: overall operations
Joel Baynes
Chief Special Ops
22 years operational veteran. Numerous strategy roles across tech led startups and scale-ups. Focus: compliance, insurance, legal and special ops
About Armana
Armana's initial idea came to Dennis whilst he was stuck in a chairlift in 2012. Back then Armana wasn't possible. Today it is.
The founding team
Dennis Hettema
CEO & CTO
30 years technical and commercial leadership veteran. Successfully scaled and lead numerous large distributed teams. Avid skier. Focus: overall leadership, sales & tech
Naomi Hettema
Chief Operations
30 years operations veteran. 3x RCI largest cruise ship in the world operations leader. Various operational leadership roles in tourism industry. Focus: overall operations
Joel Baynes
Chief Special Ops
22 years operational veteran numerous strategy roles across tech led startups and scale-ups. Focus: compliance, insurance, legal and special ops
Join us!
Ready to disrupt the skiing industry?
Check out our open opportunities.
Remote, GMT +/- 6 hours
Fulltime
Competitive package
15+ years experience
Chief Commercial Officer
Chief Commercial Officer
Do you love sales as much as you love skiing? Are you a doer who makes friends everywhere you go? Do you pick up the phone every day to make sure your pipeline never stops moving?
Can you build world class commercial teams?
Do you want to disrupt the Ski Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Competitive package
15+ years experience
Chief Commercial Officer
Do you love sales as much as you love skiing? Are you a doer who makes friends everywhere you go? Do you pick up the phone every day to make sure your pipeline never stops moving?
Can you build world class commercial teams?
Do you want to disrupt the Ski Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Competitive package
15+ years experience
Chief Technical Officer
Are you a skier with deep understanding of the art of technology? Do you like to get your hands dirty as much as you enjoy inspiring and guiding your teams?
Are you pragmatic and results oriented whilst being an empathetic leader?
Are you ready to disrupt the Skiing Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Competitive package
15+ years experience
Chief Technical Officer
Are you a skier with deep understanding of the art of technology? Do you like to get your hands dirty as much as you enjoy inspiring and guiding your teams?
Are you pragmatic and results oriented whilst being an empathetic leader?
Are you ready to disrupt the Skiing Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Competitive package
15+ years experience
Chief Technical Officer
Are you a skier with deep understanding of the art of technology? Do you like to get your hands dirty as much as you enjoy inspiring and guiding your teams?
Are you pragmatic and results oriented whilst being an empathetic leader?
Are you ready to disrupt the Skiing Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Competitive package
10+ years experience
15+ years experience
Head of engineering
Head of engineering
Are you as comfortable with a wrench as you are ripping up the slopes? Do you engineer your way out of every problem you encounter in life? Do you love building teams of talented engineers and leading them to success?
Are you a master at orchestrating the complex symphony of hardware projects?
Do you want your vehicles to disrupt the Skiing Industry?
Send us your pitch!
Norrköping Sweden, +/- 3 hours travel
Fulltime
Competitive package
10+ years experience
15+ years experience
Head of engineering
Are you as comfortable with a wrench as you are ripping up the slopes? Do you engineer your way out of every problem you encounter in life? Do you love building teams of talented engineers and leading them to success?
Are you a master at orchestrating the complex symphony of hardware projects?
Do you want your vehicles to disrupt the Skiing Industry?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Open application
Open application
We are always on the lookout and we're firm believers that it's about who, not what.
Are you convinced we should hire you?
Send us your pitch!
Remote, GMT +/- 6 hours
Fulltime
Open application
We are always on the lookout and we're firm believers that it's about who, not what.
Are you convinced we should hire you?
Send us your pitch!
Get in touch
